The Happy Wall Project
The Happy Wall Project

The Happy Wall Project is a community-driven art initiative that transforms dull city walls into vibrant murals through collective painting sessions. By involving school children, corporate teams, local artists, and residents, the project fosters creativity, connection, and pride in public spaces. Each mural is co-created, reflecting local stories and emotions, turning neglected walls into symbols of unity and joy. Aligned with the PASI framework (Participatory Art for Social Impact), the project promotes inclusion, mental well-being, and social cohesion—proving that when communities come together to create, they also connect, heal, and celebrate their shared spaces.


Challenge

The Happy Wall Project aimed to address the lack of color, connection, and community expression in urban spaces. It tackled social isolation and visual dullness by bringing people together through participatory public art.


PASI in Action

Wall Murals and Infrastructure Art, Music & Public Theatrical Performances

We integrated the Participatory Art approach by actively involving people of all ages and backgrounds—students, corporate volunteers, local artists, and community members—in every stage of mural creation. From ideation to brushstrokes, participants co-designed and painted the walls, turning each project into a collective expression of local identity and joy. Workshops and interactive sessions encouraged creativity and inclusivity, ensuring that every voice was heard and reflected. This hands-on, collaborative process not only democratized art but also fostered a strong sense of ownership, pride, and connection among participants, aligning fully with the spirit of social impact through creative engagement.



Partners Involved

Our key collaborators included local schools, where students and teachers actively participated in mural painting; corporate partners, who supported the initiative through employee engagement and CSR funding; community members and resident welfare associations, who helped mobilize local participation; and independent artists and facilitators, who guided the creative process. We also worked with municipal bodies to gain access to public spaces and ensure permissions, making the project a truly collaborative effort across sectors.


Impact

The Happy Wall Project transformed neglected walls into vibrant community landmarks, fostering pride and ownership. It engaged over 500 participants across age groups, improved local aesthetics, and boosted emotional well-being through creative expression. Schools reported increased student confidence, and corporate teams found renewed purpose in CSR. Most importantly, it built lasting connections and a shared sense of joy.

Read more about this work: The Better India Article

Connect with them on Facebook: The Happy Wall Project



Conclusion

By turning city walls into collective canvases, The Happy Wall Project used participatory art to dissolve urban isolation and spark shared joy. Each mural became more than just colour, it became a reflection of community voice, connection, and the healing power of co-creation in public space.


Crafted by Purpose India, the Participatory Arts for Social Impact framework was co-developed with Auom Impact and Consulting.

Contact us!

Let's talk PASI, share ideas and collaborate!

Write to us at newdelhi@purpose.com


Copyright © 2025 Pasi Framework-

All Rights Reserved.

Contact us!

Let's talk PASI, share ideas and collaborate!

Write to us at newdelhi@purpose.com


Copyright © 2025 Pasi Framework-

All Rights Reserved.